As a corporate citizen and as the leader of Taiwan's aviation industry, CAL commits itself to contributing to society and to creating social value as part of its corporate social responsibility. CAL focuses its sustainability strategy on brand awareness through enhancing the internationalization of local education and elevating the visibility of local brands. In 2019, CAL will plan to adopt a strategy to promote social equality for the disadvantaged. These are done in hopes of improving the overall quality of national education, learning resources in remote areas, and visibility of local brands in Taiwan. With this sustainability strategy in place, CAL aims to achieve social sustainability in line with the United Nations SDGs 4 and SDGs 8 standards.
In 2018, CAL delivered relief supplies to victims of an earthquake in Sulawesi, Indonesia, as well as to people in Laos who were impacted by the bursting of a dam and subsequent flooding. CAL also made a donation to earthquake victims in Hualien, utilizing its resources to save people in need of relief amid this emergency. In addition, CAL worked with the Taiwan Medical Association and the Pau Jar Charity Foundation to initiate an in-flight physician project. This engages physicians to provide in-flight assistance with flight attendants and ground medical teams for the passengers in case of emergency.
Delivery of relief supplies to Sulawesi, Indonesia for earthquake relief
Shipping costs for the earthquake in Sulawesi, Indonesia (TWD 644,000)
Delivery of relief supplies to Laos for floods
Shipping costs for floods in Laos (TWD 23,373)
Donations to Hualien for earthquake relief
Donations to earthquake victims in Hualien (TWD 3,200,000)
In-flight physician project
Number of beneficiaries( 590)
Caring for the Disadvantaged
In addition to making donations, CAL has endeavored to fulfill social equality and development through its resources and specializations. This has been done in the hope of helping the disadvantaged to improve their quality of life and their education levels.
CAL's Love All Around team consists of CAL employees to voluntarily visit schools in remote areas for spreading love and sharing knowledge during their days off. Since 2014, they have visited 12 cities / counties, 22 villages, and 42 elementary and junior high schools in Taiwan and provided care for 2,726 students. In addition, CAL integrated its core competence and worked with Taiwan Taoyuan International Airport to organize camps with two batches and aviation safety trips with four batches. A total of 178 preschool students were thus invited to learn the importance of aviation safety. CAL employees also volunteered to visit remote schools in Taitung (Taiwan) and introduce the aviation industry to 297 students. Moreover, our flight attendants organized 11 fundraising activities and charity bazaars to provide necessary assistance for disadvantaged organizations, with the number of beneficiaries totaling 481.
To fulfill its social responsibilities, Mandarin Airlines donated secondhand information equipment including 63 personal computers, 27 LCD displays, 2 notebooks, and 10 printers. These were given to students in remote areas, and carried out through a computer recycling project under the ASUS Foundation.
Mongolia's Children of Blue Sky Choir promotes sustainability issues such as poverty and hunger alleviation, gender equality, education, and a sound quality of life through its concerts. In order to help their efforts, CAL and Mandarin Airlines sponsored domestic and international flight tickets for 22 children and 4 staff members.
Charitable activity, “Please donate your invoices to help people in persistent vegetative states (PVS).”, has been promoted by the Genesis Social Welfare Foundation (Taiwan) for 25 years. With the implementation of electronic receipts, however, donation of such receipts has decreased year by year. In response, Tigerair Taiwan has cooperated with the Genesis Social Welfare Foundation to offer flight tickets at its charity carnival and traffic safety promotion event so as to encourage the public to donate receipts for sustainable service of PVS care .
CAL has long partnered with the Huashan Social Welfare Foundation (Taiwan) to provide care for senior citizens in Taiwan. In 2018, CAL continued to engage in social sustainability by organizing three events for 400 senior citizens. In addition, our volunteers visited senior citizens and offered them gifts during festivals for delivering care and making warm-hearted atmosphere in order to enforce the social sustainability.